With all the social media networks around these days, there are so many passwords to remember, and so little time.

Facebook Connect (now also available on iPhone) saves you the trouble of having to open multiple windows and logging into all your different social media networks to share and bookmark your favorite pages, links etc by allowing you to use your very own Facebook login details for other social media sites.

For brands, it gives them another advantage to gain insight for marketing to their target audience. A brand’s Facebook presence plays such an important part in their marketing strategy that since the launch of Facebook Connect in December, the service has grown from 24 websites to more than 8,000.