This morning The New York Times ran a story about Pizza Hut’s job posting for their “Summer Twintern”.

Not surprising that Pizza Hut are stepping up thier game in the social media space, after last week’s Domino’s YouTube viral video PR disaster.

What we can learn from this is the power of social media, and as much as some people are yet to come on board the Twitter train, it has proven to be quite a useful  communications tool when you want to get your message out to the public, fast.

And if you’re still not convinced? There’s still plenty of time to post a job ad for a “Summer Twintern” to do all your Twittering on your behalf.